Student Loans Bad

For personal reasons, I find this extremely interesting.  I've been kind of dimly aware of Upromise for a while.  They occasionally run ads on televison and the radio.  As I understood the concept, sign up and participating retailers will put some trifling percentage of sales into an account that can be used for college.  Neat.  I'm thrilled, especially since I already paid for college and have no kids.  I figured Upromise was just not of much use to me.  Or so I thought...

I have recently learned that it can be used to pay off student loans.  The list of retailers is places you would shop anyway, (like the grocery store), and it is at no cost to you.  We'll see how it goes,  but I am optimistic.  Anything helps, right?